How to write an outstanding cover letter

Cover letters. As much as they require more work, cover letters are a great opportunity to cover qualifications we can’t fully explain in our CVs. In addition, they help personalize job applicants to enable them to come across more as real people to potential employers. If you throw together a cover letter in the hopes that nobody will actually read it, you might be missing a chance to land the job. To take advantage of a cover letter’s full potential, follow these steps below.
• Include a salutation.
• Write the first paragraph of your letter.
• Write the body paragraphs of your letter.
• Write the final paragraph of your letter.
• End your cover letter with a respectful closing statement

Below is an example of a cover letter for a communications and Media Intern

Position: Communications and Media Intern
Dear Sir/Madam
Upon review of your posting on for a Communications and Reporting Intern, I hastened to submit a resume for your review. Pursuing a career in the communications industry, I thrive in situations where passion and pressure coexist. With a flair for creativity, a strong sense of accountability, and unmatched analytical skills, I believe I can be a strong candidate for this position.

From developing and managing print / web content to overseeing content dissemination as an effective media practitioner, I excel at generating effective and positive exposure and enabling the success of dynamic communications projects. With persuasive communication skills to influence public perceptions and proven talents in writing and producing diverse tools and resources, I am prepared to substantially impact the success of your organization. Additionally, my demonstrated ability to gather, write and edit news stories as a news reporter will render me an immediate asset to your organization.

Highlights of my experience include the following
• Developing strategic communications plans, gathering, writing and editing news stories, generating multimedia materials, producing web and social media content, and developing targeted presentations to communicate key messaging and initiatives throughout distinguished career in communications and reporting roles.
• Fine-tuning knowledge of traditional and new media channels to accelerate corporate messaging; developing and managing website content to expand communications and buzz.
• Demonstrating outstanding verbal and written communication skills while thriving in deadline-driven, fast-paced environments.
• Holding a Bachelor’s degree from Great Zimbabwe University.

With my skills and qualification in the media fraternity coupled with my ability to develop, write, and launch on-message materials to meet organizational goals, I am confident I will significantly benefit your team. I look forward to discussing the position and my qualifications in further detail. Attached to this mail is my resume for your consideration.

Yours sincerely

Kelvin .W.Kasiwulaya